Company Update
Optimise Campaigns Automatically based on Custom Events
We’re happy to announce another great improvement to our Optimisation Algorithm. Previously, we’ve upgraded the Hyper Optimisation to make it possible to set a fixed KPI on top of the classic Hyper Optimisation.
Read ArticleSanne Kruis ,The Marketing Manager of The Next Ad.
Company Update
Dynamic Product Ads now on Instagram in The Next Ad
Last year Facebook introduced dynamic ads (formerly known as DPA) for Facebook and the Audience Network, giving brands with large product catalogs the ability to capture intent signals and drive sales by reaching existing and potential shoppers with personalised ads.
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First Official Facebook Marketing Partner in the Benelux
We are recently added to the list of Facebook Marketing Partners with our Ad Technology. Barely a year in business we already received recognition from our most important partner, Facebook.
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Conditional Publishing
We launched a new Facebook advertising feature in The Next Ad which allows you to (re)act on external data such as your product feed, the weather conditions or stock market results.
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Industry Update
10 Best Shopify Apps to Boost your BusinessIndustry Update
Everything you need to know about Facebook’s Conversions API