Informative

New Lead Ads more Advanced

Sanne Kruis

The Marketing Manager of The Next Ad.

Feb 11, 2016

Do you remember the launch of Lead Ads a few months ago? The quick way to sign up for information or a newsletter improved further resulting in 3 new great features.

Lead Ads more Advanced: 3 New Features

Do you remember the launch of Lead Ads  a few months ago? The quick way to sign up for information or a newsletter improved further resulting in 3 new great features.

1 The Context Card

This is a new way to tell people what they’re signing up for. People are more likely to sign up and stay signed up for information that they know they want. You’re able to give people more information about what they are signing up for before they sumbit the lead form. Context cards help businesses ensure that the leads are high-quality.

How it works

The context card is an optional added tile that pops up after clicking on the lead ad button and before they get to the form. A place to offer more details on the information people are signing up for.

2 Carousel Format

Leads ads are now available in carousel format. Another way to tell people more about what they’re signing up for. Showcase three to five images and headlines before people click through to the lead form.

How it works

The carousel format is a new available format to provide details before people submitting the form by adding multiple images, headlines and descriptions.

3 Desktop and Mobile

Lead ads are now available on both desktop and mobile. Reach people on the devices they use most. Easy way for businesses to connect with people on any device.

How it works

Based on reporting, advertisers can select in the placement settings the devices their audiences use most.